Utilizing Loom

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Connecting US Based Virtual Assistants with Small Business Owners. Photo of pens, sign, chair, windows. With Mills and Mae Services logo
Brianne Price, owner and founder of Mills and Mae Services sitting at a white table working on her computer with plants around her

Make a Loom, Save Everyone Time

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If there’s one habit I want our whole team to build this month, it’s this: record your work processes on Loom (I’m even doing this today for a business owner friend of mine).  This is a tool every virtual assistant needs.   

Here’s why this matters right now. As our clients start delegating more (hello, 70% Rule), they’re going to have questions. How did you format that? Why did you make that call? What’s the process for X? Instead of back-and-forth emails or trying to explain something in a Slack message, a 2-minute Loom recording does it all.

Here’s how to make a great Loom:

Before you hit record:

  • Know your one goal for the video. Are you showing a process? Explaining a decision? Giving an update? One video, one purpose.
  • Have your tabs and tools open and ready so you’re not fumbling.

While recording:

  • Talk out loud like you’re explaining to a smart friend, not a robot. “So what I’m doing here is…” goes a long way.
  • Keep it under 3 minutes if you can. If it’s longer, add chapters using Loom’s timestamp feature.
  • Don’t restart every time you make a small mistake. A quick “oops, let me redo that” is totally human and totally fine.

After recording:

  • Add a clear title: “How I Schedule [Client Name]’s Social Posts” beats “Loom recording 4/12.”
  • Drop the link directly in your client communication or shared folder.

Clear communication is often at the top of the list of tools every virtual assistant needs.

Pro tip: Record a Loom of a task the first time you do it for a new client. You’ll never remember the exact steps as well as you do in that moment and it becomes instant documentation.

This single habit builds trust fast. When a client can see your thought process, they stop wondering and start relaxing. That’s the goal.

Ultimately, demonstrating technical proficiency alongside proactive communication answers the underlying client question: what tools does a virtual assistant need to succeed in this role?